Mobile Marketing
Up close, personal, targeted, and hyper local, mobile is finally taking off. This session examines the formats, providers, and strategic thinking behind successful mobile advertising and marketing campaigns.

Video Advertising
Video advertising is among the most expensive online ad formats. It's also a demonstrated way to deeply engage an audience. Learn strategies and techniques for maximizing your investment.

Widgets
Widgets take interactive marketing off the Web page, and even out of the browser. They support branding, as well as heighten engagement and deepen loyalty. This session will examine case studies and widget strategies.

Behavioral Targeting
Behavioral targeting is as effective as it is complex -- even a tad controversial. This session examines the options, the players and the products, as well as the types of campaigns best served by behavioral targeting.

The Cutting Edge of E-mail
If you thought e-mail was firmly grounded in online marketing 101, then think again. E-mail technology is evolving, and tying into other marketing tools and tactics including user behavior, and even search. This session will introduce you to the bleeding edge of e-mail capabilities, and probably leave you amazed that e-mail can do that.