Social Media
& Video Strategies

Michael Fischer joined Coldwell Banker Real Estate LLC as its senior vice president of marketing in February 2008. Fischer is renowned for his marketing expertise in the automotive industry and among marketing communication agencies.

Fischer oversees and directs the Coldwell Banker® brand's consumer marketing, including advertising, online initiatives, market research, public relations, internal communications and regional marketing activities. He will also guide all aspects of www.coldwellbanker.com, as well as marketing activities associated with Coldwell Banker Previews InternationalÒ, www.coldwellbankerpreviews.com and the brand's agent intranet www.coldwellbankerworks.com.

Fischer joined Coldwell Banker Real Estate LLC after spending 15 years at Nissan North America, Incorporated, most recently as director of marketing communications. In this role, he led all strategic planning and creative development for Nissan and Infiniti division marketing activities including TV, print, marketing collateral, point-of-sale, and auto industry trade shows. He also oversaw regional marketing efforts, including coordination with dealer associations and field offices.