Online Video Advertising Forum - the reach is out there!
Video has taken over the Web.
Ad-serving technologies are more sophisticated, while broadband penetration is at a near-saturation level. Over 25 percent of consumers said they regularly watch video online, and the top video aggregators disseminate millions of streams every day.
No wonder over a quarter of advertisers and marketers already use online video to market their products and services.
Video formats are more effective for marketers, and more lucrative for publishers. This immersive, one-day forum is for senior advertisers, marketers, publishers, and content providers who are using or considering this very fast-moving medium. Its aim is to educate, inform and provide a comprehensive overview of online video advertising innovations, tools, formats, strategy, metrics, and creative.
| Online Video Advertising Forum - Conference at a Glance | |
| 9:00am-9:10am | Welcome Remarks |
| 9:10am-10:15am | Online Video Advertising Strategy |
| 10:30am-11:30am | Creative Innovation |
| 11:45am-12:30pm | Measuring Success |
| 12:30pm-2:00pm | Lunch in the Exhibit Hall |
| 2:00pm-3:00pm | Targeting and Buying Online Video Media |
| 3:15pm-4:00pm | Video Ad Formats |
| 4:00pm-4:30pm | Afternoon Coffee Break |
| 4:30pm-5:15pm | Technical Innovations in Video Advertising (Vendors and Ad Servers) |
| 5:30pm-6:00pm | The Bleeding Edge |
| 6:00pm-7:00pm | Networking Reception |
Registration Information: For questions regarding registration, please e-mail our Registration Department at registration@incisivemedia.com or call 203-295-0050.
| Date | Conference | Venue |
|---|---|---|
| Jul 22 | ClickZ Specifics: Online Video Advertising | New York |
| Oct 14 | ClickZ Specifics: Emerging Marketing Solutions | New York |
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